Digital Marketing – Marketing Specialist

Job description:

We are looking for an ambitious marketing specialist to be responsible for developing and managing all aspects of our marketing strategy. You will focus on creating, implementing, tracking and optimizing our digital and traditional marketing campaigns across various marketing channels.

To be successful as a marketing specialist, you must be highly self-motivated, proactive, and have a working knowledge of current marketing tools and strategies in order to execute successful marketing campaigns.

What you will be doing

• Develop marketing plans
• Be a specialist in B2B channel activities
• Execute and activate marketing plans and campaigns to drive pipeline lead/demand generation and revenue objectives
• Support the Marketing and Partnership teams with pitch decks, case studies and point of sale material
• Support training programs through webinars and best practice case studies
• Work with Sales to develop channel marketing support
• Analyze results, metrics, and reports to determine effectiveness of program activities

What must-have skills we are looking for

• Two years of experience in a field marketing role at a high technology B2B enterprise software or SaaS highly preferred
• Experience in working with partners or partner organizations to facilitate demand preferred
• Positive, energetic attitude and initiative, with strong work ethic